
How to spot coaching potential in your members (even if they've never considered coaching before) AND the exact conversation to have that gets them excited about the opportunity
The "Coach Development" system that creates a self-selecting pool of passionate, trained coaches who already know your systems and love your gym
The biggest mistake gym owners make when hiring coaches and how to avoid panic hiring and settling for less
Why your gym's culture is your #1 recruiting tool (and how to build one that attracts talent naturally)
How to finally get yourself off the coaching floor without guilt so you can work ON your business instead of being trapped IN it
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